COLOR WOWRoot Cover Up – Instant Grey Coverage and Highlight Touch-Up | Water and Sweat Resistant | No mess Award-Winning Formula

I did my research on hair color cover ups because I need to stretch out my times between salon visits. This product was highly recommended by several sources. I tried it today. Did not disappoint! Got medium brown and red to blend for my preference. Easy to apply. No fuss, no muss. Blends beautifully and easy to remove from skin when needed. Extremely lightweight. Not sticky. Won’t come off when I run my fingers over the hair on which I applied it. Comes out completely when shampooed. I did find that it tends to adhere even better to “dirty” hair, which makes sense, as residual oils or hair product like gel or wax would help the powder adhere even more. It does work fine on clean hair, too. Just takes a bit more application. Love this and will definitely use to go longer between salon visits!

Amazing. I have purple balayage and I needed my hair to not be purple for just one day for an interview. This stuff saved me from having to dye my hair.It took a lot of powder to cover it all up, and I did a few layers with hairspray in between, but it turned out great! You could see there was a bit of tint, like I had some lowlights or something, but it was hardly noticeable, and blended in very well.With the hairspray, it didn’t rub off much either. I wouldn’t suggest getting wet, using it with your hair down or rubbing up against your clothes, or getting noogies. If you avoid those things, highly suggest for a temporary “professional” look!(Edit to add - if I use just a little bit in one area, it doesn’t rub off at all. It’s the amount I had to use that made it more likely to rub off)

This root gray cover-up is phenomenal, so easy to brush on in the spots that you want nice coverage the best yet that I have tried, I would definitely recommend buying this.

Overall....If ColorWow expands their colors and/or I change hair colors and they have a strong color match I would try this product again.Color.....The Red color is certainly better than nothing and I would be satisfied enough if it was the only thing I could find. Its just too dark for natural/copper.Cover up....It worked well to cover up my gray new growth.Application...Easy to apply for the most part. I highly recommend being very conservative with amount, experimenting with technique, go slow, and practice before you NEED it.Longevity, sweat, water and touching hair with hands....Because the color was too dark and I found a different brand that matched I do not have feedback on this topic.

AMAZING!! I have a small patch where I lost my hair and it hasn’t grown back completely. So my cousin recommended it soI bought it and in love with it. I was also told it touches up grey hair.

I really like this hair root touch up. I have tried several and definitely prefer this over the spray on. This provides a natural look for that tricky "in between" time when you are waiting to get your hair colored. I use it when I start to notice those pesky grays sneaking in my roots. I brush it on after I do my hair and it covers nicely. Several color choices so match your hair color. If I get too much on my hair line, a little tissue will dab it away.

Light brown was too dark. I was 4 days past the return window. Should have exchanged for dark blonde.

It works by dulling my grey roots. I just wish there was more product & it was easier to use. I spent quite a bit of time & product trying to apply it to cover my grey roots. Then it was gone within about a week because I had to apply so much to get it to work. It’s comparable to the size of a small eye shadow pallet. So truly for temporary & in between hair service fix.